Lynn Boyden

Lynn Boyden earned the MLIS at the UCLA library school in the late 90s and started her first job as an information architect the day that the web bubble burst in 2000. After working for a series of web agencies, she returned to UCLA to bring up the administration of the Moving Image Archive Studies program. After graduating three classes of film archivists she moved back into information architecture on the Symantec web team, where she owned the user experience of search and pioneered the use of search analytics to improve findability of key content.

On February 29, 2008 she joined FatDUX as Analytics Maven and head of the Los Angeles office. She regularly teaches information architecture in the MLIS program in Information Studies at UCLA. And since 2004 she has been an instigator of the IA Slam team, and as a result can now hold forth on such valuable topics as refrigeration technology, retail marketing and service, business entertainment destinations, time travel, and 18th century piracy in the Spanish Main.